Going non-linear: How to identify and cultivate new ventures to grow your business.
Your next wave of business growth may not be in your present line-of-sight. Most executives pursue line-of-sight options to grow their business. They’ll introduce product line extensions, promote cross-selling, invest in channel marketing, and implement operating efficiencies. While these incremental improvements are helpful—even necessary—a time may come when a line-of-sight approach produces diminishing returns. A new, non-linear venture must be formed.
In this presentation you will learn:
- How to recognize the paradox of linear success in your own business
- How and when to apply non-linear thinking in your business
- What conditions are necessary for a successful non-linear venture
The presentation will be given at the Information Technology Alliance Fall Collaborate Conference on December 7th at the Westin Kierland Resort and Spa in Scottsdale, AZ.
Get more information and registration by visiting the ITA Alliance website.